The BMA needed a sophisticated partner that understood the demands of the Authority’s expanding role as a regulator in the international business sector. AAC Saatchi & Saatchi were their lead partner of choice. We started with a full brand review, and created the master logo and brand guidelines foundations. Since then we have grown with them, from fully supporting their annual report, quarterly banking and insurance journals and digest publications, to creating trade show support and on demand printing as needed for over 10 years. In addition we have provided a fully expandable employee guidelines binder, with key corporate gift items.